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The FLO Course Strategy Blueprint is my proprietary method for designing courses that are clear, compelling, and built to sell before anything is recorded or built.

 

It distills the exact strategic process I use in my $13K–$16K course and funnel builds—developed over 10+ years, $2M+ in course sales, and hundreds of student outcomes—into a structured decision-making framework you can follow with confidence.

 

This isn’t a template or generic course outline; it’s a proven system that aligns your offer, messaging, curriculum, and student experience from day one.

As a 7-figure course creator and marketing strategist, I’ve built and scaled online programs that have served over 2,600 entrepreneurs worldwide—giving me a deep understanding of what keeps students engaged, motivated, and buying again.

💰 $2M+ in course sales | 🧠 18 years instructional design | ⚙️ 8 years funnel strategy | 🤖 AI-enhanced learning systems | ✉️ Conversion-driven copywriting

Build Your Course the Right Way — the First Time

Chose Your Blueprint Package

Whether you're planning your first course or refining an existing one, the FLO Blueprint aligns your promise, marketing, and curriculum before you build.

STRATEGIC DIY

FLO Course Strategy Blueprint (Self-Guided)

Follow the same strategic framework I use when building revenue-generating courses

$999

  • Best for: Founders who want a proven roadmap and are comfortable executing independently.

  • Includes: 

    • The complete FLO Course Strategy Blueprint framework

    • A pre-recorded video walkthrough showing how to use it effectively

  • Client benefits:

    • Replaces weeks of guesswork with a clear, structured plan

    • Helps you avoid mis-scoping your course

    • Saves time, money, and mental energy

    • Creates alignment between your course promise and content

  • Important to know:

    • This is a self-guided experience

    • No feedback or review is included 

MOST POPULAR

FLO Course Strategy Blueprint + Expert Review

Get direct feedback on your course positioning, promise, and strategy.

$1,799

  • Best for: Founders who want clarity and expert validation before moving forward.

  • Includes:

    • The complete FLO Course Strategy Blueprint framework

    • A pre-recorded video walkthrough showing how to use it effectively

    • One expert review of your completed Blueprint

    • A refined, clarified strategic version returned to you

  • Client benefits:

    • Confidence that your course direction is sound

    • Reduced risk before investing in execution

    • Clear confirmation of priorities and sequencing

    • Peace of mind before committing significant resources

  • Important to know:

    • This is a one-time strategic review

    • No meetings or revisions are included

Strategy Consulting

Work with me directly to refine your course concept, marketing alignment, and student outcomes.

The Blueprint Self-Guided is $999. For context: hiring someone like Jenna to implement the full course build directly runs $9K–$16K+. The Blueprint exists so you can DIY the build with the RIGHT strategy — saving the implementation cost while protecting the outcome.

 

What You Walk Away With (All Packages)

Depending on the option you choose, you will gain:

-Clarity on what to build — and what to leave out

-A validated course direction aligned with real buyers

-Confidence to move forward without second-guessing

-A strategic foundation that prevents costly rebuilds

This is not a template. It’s a decision-making framework.

Want a smaller first step?

Start with a Strategy Consult

$189

 

Best for:
You want live strategic support, fast clarity, and a real conversation about your smartest next move.

 

You’ll walk away with:
A clear decision path, prioritized next steps, and strategic direction you can act on immediately.

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